All About You
Launch Of Deepika’s Collection
Bollywood stars are now foraying into fashion in a big way — Hrithik Roshan has HRX, Salman Khan has Being Human, Alia Bhatt has her collection for Jabong, Sussanne Khan, Malaika Arora Khan & Bipasha Basu curated unique & stylish home decor, clothing, shoes & accessories and named their brand The Label Life. And now Deepika’s collection ‘All About You,’ has launched its first brand campaign in association with Myntra, highlighting its core philosophy.
Fashion is about suspense, surprises and fantasy. It’s not about rules.
– Wolfgang Joop
Centered on the theme ‘You are your biggest strength and can conquer anything when ‘you are with you,'(#TereSathTu) it celebrates a woman’s personal strength as she takes on personal and professional challenges in life, devoid of all external influences. So you get to see floral prints, lace details and embroideries on the edges, comfortable silhouettes. Most pieces are easy to carry, and look very comfortable. You can wear them to work or for a party. The collection is complete with denims, shorts, etc. for you to put a whole look together.
Also we really liked their campaign video and the song. Check out the the video and few best from her collection.
And her best designs:
This stylish dress is sure to raise your style quotient. Team it with a pair of high heels to complete the look and the color, print and design of the skirt is just class apart. You can team it with your black boots.
The words- ‘feminine’, ‘romantic’ and ‘carefree’ encapsulates the essence of ‘All About You’ and is inspired by the style of Deepika Padukone to celebrates the modern femininity of Indian women.”